Lean Startup Methodology: Testing Business Ideas

Introduction to Lean Startup Methodology

• Overview of Lean Startup principles
• The build-measure-learn feedback loop
• Importance of validated learning
• Key concepts: Minimum Viable Product (MVP), pivot, and iteration

Designing and Testing Business Hypotheses

• Defining business assumptions and hypotheses
• Creating experiments to test assumptions
• Techniques for rapid prototyping and MVP development
• Collecting and analyzing feedback from early adopters

Validating Product-Market Fit

• Understanding product-market fit and its importance
• Methods for measuring customer interest and demand
• Analyzing customer feedback to refine product offerings
• Iterative design and development based on testing

Making Data-Driven Decisions and Pivoting

• Using metrics to evaluate business ideas
• Analyzing key performance indicators (KPIs) for startup success
• Understanding when to pivot or persevere
• Strategies for scaling once product-market fit is achieved

1ST BATCH: Monday, March 30, 2026 — Thursday, April 2, 2026.

2ND BATCH: Tuesday, July 21, 2026 — Friday, July 24, 2026.

3RD BATCH: Tuesday, November 24, 2026 — Friday, November 27, 2026.

The training methodology integrates lectures, interactive discussions, collaborative group exercises, and
illustrative examples. Participants will acquire a blend of theoretical insights and hands-on practical
experience, emphasizing the application of learned techniques. This approach ensures that attendees return
to their professional environments equipped with both the competence and self-assurance to effectively
implement the acquired skills in their responsibilities.