OBJECTIVE
Territory and Time Management for Sales People
Objective:
• Equip sales professionals with effective strategies for managing territories and optimizing their time to maximize sales productivity.
Course Content:
Understanding Territory Management
• Definition and Importance of Territory Management
o Principles and concepts of territory management
o Benefits of effective territory management in sales
Analyzing and Segmenting Territories
• Methods for Analyzing Territories
o Geographic, demographic, and psychographic segmentation
o Tools and techniques for evaluating sales potential in different territories
Developing Territory Plans
• Strategic Planning for Territory Management
o Setting goals and objectives for each territory
o Creating action plans and timelines for implementation
Time Management for Sales Professionals
• Effective Time Management Techniques
o Prioritization and scheduling tasks
o Delegation and time-blocking strategies
Managing Customer Relationships
• Building and Maintaining Relationships
o Communication strategies for customer engagement
o Customer retention and relationship-building techniques
Utilizing Technology in Territory Management
• Role of Technology in Sales
o CRM systems and sales automation tools
o Leveraging data analytics for territory optimization
Monitoring and Evaluating Territory Performance
• Key Performance Indicators (KPIs) for Territory Management
o Metrics for measuring sales performance in different territories
o Adjusting strategies based on performance analysis
Adapting to Market Changes
• Flexibility and Adaptability in Territory Management
o Responding to market trends and competitor activities
o Adjusting territory plans and strategies as needed
FOR WHOM:
Sales representatives, account executives, sales managers and all sales staff with customer or sales territory management responsibilities.
Methodology
The training methodology integrates lectures, interactive discussions, collaborative group exercises, and illustrative examples. Participants will acquire a blend of theoretical insights and hands-on practical experience, emphasizing the application of learned techniques. This approach ensures that attendees return to their professional environments equipped with both the competence and self-assurance to effectively implement the acquired skills in their responsibilities.
DATE:
1ST BATCH: 2nd – 4th Apr, 2025
2ND BATCH: 15th – 18th July, 2025
3RDBATCH: 11th – 14th Nov, 2025
25, Queen street, Alagomeji Bus Stop, Yaba, Lagos