Travel and Tourism

Travel and Tourism
Objectives:
• Gain a comprehensive understanding of the travel and tourism industry
• Develop skills in destination planning, marketing, and management
• Learn about sustainable tourism practices and their importance
• Acquire knowledge of tourism trends, policies, and regulations
Course Content:
Introduction to Travel and Tourism
• Definition and scope of travel and tourism
• Historical development of the industry
• Importance of travel and tourism in the global economy
Tourism Products and Services
• Types of tourism (leisure, business, adventure, cultural, etc.)
• Accommodation (hotels, resorts, hostels, etc.)
• Transportation (air, rail, road, water)
• Attractions (natural, cultural, man-made)
• Ancillary services (travel agencies, tour operators, etc.)
Destination Planning and Management
• Destination life cycle
• Destination marketing and branding
• Stakeholder management in tourism
• Destination competitiveness and positioning
Sustainable Tourism Development
• Principles of sustainable tourism
• Environmental, socio-cultural, and economic impacts of tourism
• Ecotourism and community-based tourism
• Responsible tourism practices
Tourism Policy and Regulations
• National and international tourism policies
• Tourism legislation and regulations
• Tourism organizations and associations
• Tourism ethics and codes of conduct
Tourism Trends and Innovations
• Emerging tourism trends (adventure tourism, wellness tourism, etc.)
• Technological advancements in travel and tourism
• Changing consumer behavior and preferences
• Future prospects and challenges in the industry

FOR WHOM:
All Travel and Tourism Management and Staff.

Methodology
The training methodology integrates lectures, interactive discussions, collaborative group exercises, and illustrative examples. Participants will acquire a blend of theoretical insights and hands-on practical experience, emphasizing the application of learned techniques. This approach ensures that attendees return to their professional environments equipped with both the competence and self-assurance to effectively implement the acquired skills in their responsibilities

DATE:
1ST BATCH: 5th – 8th Mar, 2024
2ND BATCH: 23rd – 26th July, 2024
3RD BATCH: 29th Oct – 1st Nov, 2024