Franchising: Expanding Your Business Through Franchise Models

Course Overview

  • Understand the franchising concept and its benefits for business expansion.
  • Learn the key components of a successful franchise model.
  • Explore legal, financial, and operational aspects of franchising.
  • Develop strategies for selecting and supporting franchisees.

Training Format:In-class, Virtual, In-house

Location:Lagos, Accra, Nairobi, Kigali

Language:English, French

Nigeria Price:
₦300000

Int'l., (Nigeria) Price:
$1000

Ghana Price:
$4000

Kenya Price:
$5500

Rwanda Price:
$6000

Nigeria Price:₦300000

Int'l., (Nigeria) Price:
$1000

Ghana Price:
$4000

Kenya Price:
$4000

Rwanda Price:
$4000

Nigeria Price: ₦300000

Int'l., (Nigeria) Price:
$1000

Ghana Price: $4000

Kenya Price: $4000

Rwanda Price: $4000

Introduction to Franchising

  • Overview of franchising and its business potential
  • Types of franchise models: product, service, and business format
  • Benefits and challenges of franchising
  • Key differences between franchising and other business expansion methods

Creating a Franchise System

  • Essential components of a successful franchise model
  • Developing a franchise offer and business plan
  • Establishing operational procedures and standards
  • Brand consistency and intellectual property protection

Legal and Financial Considerations

  • Franchise agreements and legal documentation
  • Franchise disclosure document (FDD) and its importance
  • Financial structures: fees, royalties, and profit sharing
  • Legal compliance and international franchising regulations

Franchisee Selection and Support

  • Identifying ideal franchisee candidates
  • Franchisee recruitment and onboarding process
  • Training and ongoing support for franchisees
  • Performance monitoring and maintaining franchisee relations

1ST BATCH: Tuesday, April 28, 2026 — Friday, May 1, 2026.

2ND BATCH: Tuesday, August 18, 2026 — Friday, August 21, 2026.

3RD BATCH: Tuesday, December 15, 2026 — Friday, December 18, 2026.

The training methodology integrates lectures, interactive discussions, collaborative group exercises, and
illustrative examples. Participants will acquire a blend of theoretical insights and hands-on practical
experience, emphasizing the application of learned techniques. This approach ensures that attendees return
to their professional environments equipped with both the competence and self-assurance to effectively
implement the acquired skills in their responsibilities.

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