Hotel Revenue Management: Booking Practices

Objectives:
• Understand the importance of booking practices in hotel revenue management
• Learn strategies to optimize booking processes for increased revenue
• Develop skills to implement effective booking practices in the hospitality industry
Course Content:
• Introduction to Hotel Revenue Management and Booking Practices
• Overview of Revenue Management in the Hospitality Industry
• Importance of Booking Practices in Revenue Optimization
• Types of Booking Channels and Their Impact on Revenue
• Direct Bookings vs. Online Travel Agencies (OTAs)
• Managing Distribution Channels for Maximum Revenue
• Pricing Strategies and Dynamic Pricing in Hotel Bookings
• Pricing Models and Strategies for Different Booking Channels
• Implementing Dynamic Pricing to Maximize Revenue
• Technology and Tools for Efficient Booking Management
• Reservation Systems and Channel Managers
• Utilizing Data Analytics for Booking Optimization
• Customer Relationship Management (CRM) in Booking Practices
• Building Customer Loyalty through Effective Booking Processes
• Personalization and Customization in Booking Experiences

FOR WHOM:
This course is designed for hospitality managers, general managers, revenue managers and other hospitality professionals responsible for the financial performance of their organization.

Methodology
The training methodology integrates lectures, interactive discussions, collaborative group exercises, and illustrative examples. Participants will acquire a blend of theoretical insights and hands-on practical experience, emphasizing the application of learned techniques. This approach ensures that attendees return to their professional environments equipped with both the competence and self-assurance to effectively implement the acquired skills in their responsibilities

DATE:

1ST BATCH:        25th – 28th Feb, 2025     

2ND BATCH:       1st – 4th July, 2025

3RD BATCH:       11th – 14th Nov, 2025