Incident And Crisis Response Communication Skills

• Understand the principles of effective communication during incidents and crises
• Equip leaders and responders with skills to manage information flow under pressure
• Strengthen organizational readiness, coordination, and stakeholder engagement
• Foster calm, clarity, and credibility in high-risk or emergency situations

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Course Outline

Introduction to Crisis and Incident Communication

• Defining incidents vs. crises and their communication implications
• Common communication challenges during emergencies
• The role of leadership in crisis messaging
• Understanding stakeholder expectations and information needs

Fundamentals of Crisis Communication

• Key principles: clarity, accuracy, timeliness, and consistency
• Building credible and empathetic communication approaches
• Avoiding misinformation and managing rumors
• Structuring messages for high-stress environments

Communication Strategies During Emergencies

• Developing and delivering effective crisis messages
• Communicating under pressure and managing emotions
• Tailoring messages to different audiences (employees, media, public, regulators)
• Using templates, scripts, and quick-response communication tools

Media Relations and Public Communication

• Handling media inquiries during incidents
• Preparing spokespersons with talking points and briefing notes
• Managing press conferences, interviews, and public statements
• Social media management during crises

Internal Communication and Team Coordination

• Ensuring consistent communication across teams and departments
• Tools and channels for rapid internal communication
• Supporting employees with clear instructions and updates
• Building trust and maintaining morale during crises

Crisis Communication Planning and Preparedness

• Developing crisis communication plans and protocols
• Risk assessment and scenario planning
• Conducting drills, simulations, and after-action reviews
• Continuous improvement and updating communication strategies

DATE:
1ST BATCH: 28thApr – 1st May, 2026
2ND BATCH: 18th – 21st Aug, 2026
3RD BATCH: 15th- 18th Dec, 2026